Sequential Brands announces acquisition of DVS

Sequential Brand Group recently announced an acquisition of DVS brand from DVS Shoe Company. The deal was estimated to be more than $8 million.

SBG owns, promotes and licenses a portfolio of consumer brands including William Rast and People's Liberation. The company is now entering into the action sports consumer sector with the acquisition.

"This is the first of many acquisitions for Sequential," commented William Sweedler, co-founder of Tengram Capital Partners and chairman of Sequential Brands Group. "With the addition of the DVS brand, we enter a new consumer sector that diversifies our business model and strengthens our company."

DVS is one of the leading international brands in the action sports industry that has significant brand recognition around the world. Elan Polo International is one of the partners of the company, which uses input from some of the best athletes in the world.

North American mergers have increased, according to Ernst & Young,which found deals in the second quarter increased by 10 percent from the previous three-month period, signaling cost savings around the country.