Even in an economy where
thousands of people are fighting for any open position they can get into I find
it inspiring that people are still trying to truly focus on what they are truly
passionate about. One frustrated
employer in Ohio was struck with an ever revolving workforce for his cleaning
service company. He found that employees
were basically using the job as a temporary means of earning income and that
they moved on fairly quickly. The
problem he discovered with high turnover in a home cleaning service is that his
customers were concerned with new people trucking in and out of their homes so
often. So in an effort to retain his
employees he collaborated with a consultant to develop a creative solution….he
would train his employees to do other jobs.
He began a program in which he would pay for the employees to receive
training in various other areas of their choice in exchange for a commitment to
remain with the company for at least two years.
This notion of employee retention
is common in many industries. Customers
and suppliers tend to look unfavorably upon organizations with higher turnover
rates. Even in some industries where high turnover is pretty much standard,
such as the restaurant industry, it is still unsettling to see new people
coming into the company on a regular basis. This type of business behavior
leads outsiders to believe that there is either something wrong internally or
leads to an overall feeling of mistrust.
In the situation above the employer found that by retaining the same
staff for extended periods of time ultimately led to increased business,
customers who trust their service providers tend to recommend them to others
and we all know that word of mouth is one of the strongest forms of marketing
out there.
Another added benefit of this
type of program is that when the employees are satisfied with the company and
their employers they tend to work that much harder. Who wants to come to work
every day and work for a miserable boss in a job that they hate?! Happy people
= productive people! While this type of solution may not work in all forms of
business this employer found a creative and strategic niche that worked for his
problem. It is this type of “out of the
box” thinking that allows organizations to strive in a downtrodden economy,
especially small businesses.
Finally, a key point in this
story was that this employer took the initiative to contact a consultant,
someone who had the expertise and knowledge to find a solution and push this
employer’s business to the next level. Are
you looking to take your business to the next level? And what are you willing to do in order to
achieve this? Find your next creative solution at http://www.sourceoneinc.com/.
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