Another app failure was Color, a photo sharing mobile app. Unfortunately, it was a complete failure out of the gate, as most of these instances above were. Instagram seemed to get it right though so its certainly wasn’t about a failed concept. While Zynga still remains one of the most popular gaming app companies it too is seeing a drop in profits. One of main reasons for the downturn for the company was the purchase of Draw Something. It was fun for a minute and then most users lost interest, including myself. Zynga dropped $180 million on the game.
And the last major tech failure cited by CNN for 2012 is the ever increasing amount of stupidity brought about by Twitter and its tweeters. They make note that the site gave many celebrities and companies the opportunity to make total jackasses of themselves. If you ask me stupidity will find a way to emerge no matter the outlet available so I wouldn’t call that one a tech failure.
So what’s to come for 2013? Who knows but I’m sure it will be filled with some exciting events creating great wealth for some and putting many others on the chopping block.